
Ignite your culinary and snack creations with fiery innovation

Crafting fiery flavour experiences through boundless innovative solutions.
As the demand for bold, flame-cooked flavours continues to rise across Asian culinary traditions, the opportunity to translate these iconic tastes into ready-to-eat meals and snacks has never been greater. Asian cuisine remains a top influence in the savoury sector, now accounting for nearly one-fifth of the category, while roast, grill, and BBQ flavours dominate the snack landscape.
At Givaudan, we lead the market with a one-stop solution that delivers a complete, authentic food experience. Drawing inspiration from Asian culinary heritage, deep consumer insights, and collaboration with renowned culinary experts, we’ve perfected stable high-flame flavours such as wok, charcoal, smoke, and grill.
Join us on an exciting journey to explore the endless possibilities of flame-inspired innovation with Givaudan.
Why fire?
At Givaudan, we empower customers to navigate supply chain complexities with our integrated solutions, continuously innovating to stay ahead of market trends. We co-create with our partners authentic Asian high-flame experiences, like Chinese, Thai, or Korean dishes, to excite consumers with new and captivating offerings.
- Asian culinary heritage
With the growing demand for Asian cooking profiles, we help customers showcase their ‘culinary finesse’ by offering solutions that enhance the food experience. Signature wok and grill techniques deliver distinct, bold flavours, giving consumers a memorable and deeply resonant culinary journey.
- Consumer demand
Asia’s love for wok, stir-fry, grill, and bold, high-flame flavours reflects a deep appreciation for primal cooking methods. Through authentic fire-based techniques, we enable consumers to enjoy the ‘freshly cooked’ food experience even in convenient meal solutions. By capturing the essence of fire, the origin of food and culinary traditions, we bring the vibrant taste of Asia to life.
- Fire-integrated solutions
We provide convenient, fire-integrated solutions across various applications, allowing customers to deliver authentic high-flame flavours effortlessly. These innovations make it easy to bring the essence of freshly cooked Asian cuisine into everyday products, elevating the overall culinary experience.

Signature Asian fire flavours
Elevate your product with our distinctive offerings, delivering the authentic, bold sensations of Asian wok-hei and grilled flavours that consumers crave. From noodles and snacks to sauces and processed meats, our solutions enhance your products across a wide range of applications, meeting consumer expectations with unmatched depth.

Recreate the ‘freshly cooked’ food experience
Revive your product with our heat-stable flavour solutions, recreating the aromas of freshly cooked dishes. Ideal for sauces and condiments, our bold, meaty flavours with authentic grill notes enhance both consumer and food service offerings with speed and convenience.

Innovation through ‘fire’ integrated solution
Ignite flavour innovation with our team, bringing fresh ideas to inspire new food concepts that harness the allure of Asian-inspired flavours. Stay ahead of the competition and captivate consumers with unique culinary experiences.
Anticipating future trends, Givaudan stays ahead of the evolving consumer palate, influenced by out-of-home dining experiences. Through our flavour expertise and innovative FireTrek approach, we deliver authentic, stable high-flame notes that enhance culinary creations.
Ready to ignite boundless possibilities?
Download the brochure to explore how fiery solutions can transform your food experiences.