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It’s seafood. But plant-based.
![Givaudan’s innovative environmentally-friendly range of non-fish solutions featuring plant-based shrimp](https://www.givaudan.com/sites/givaudanweb.int/files/styles/convert_to_jpg/public/2021-12/GIV_FishlessWave_1920x600_0.jpg?itok=FdNvxFOr)
Watch our three-part video series.
Learn why the plant-based fish and seafood market is poised to become far bigger than we ever imagined.
Watch as our Givaudan experts from Product Marketing, Category Marketing and Flavor Creation & Application teams discuss ocean health, sustainability, plant-based taste solutions and future innovations.
Video 01: Sustainability, ocean positivity and ecosystems
Join Matt McGuffey, PhD, Product Manager, Savory & Protein Solutions & Ashley Kindle, Category Manager, Savory & Protein Solutions, as they explore the importance of ocean health and sustainability and the driving factors of consumer acceptance of plant-based seafood.
Video 02: Taste solutions for developing seafood analogues
Join Matt McGuffey, PhD, Product Manager, Savory & Protein Solutions, Ozlem Ladd, Flavorist, Savory Creation and Panchali Chakraborty, Technical Director, Savory Applications, as they discuss the eating experience of seafood analogues and how our pyramid approach solves formulation hurdles to help win in the market.
Video 03: The future of plant-based seafood
Join Ashley Kindle, Category Manager, Savory & Protein Solutions, Matt McGuffey, PhD, Product Manager, Savory & Protein Solutions and Ozlem Ladd, Flavorist, Savory Creation as they discuss the future of plant-based seafood and how to innovate and create winning solutions.
Discover more of our plant-based seafood capabilities
Consumer demand for healthy, sustainable and natural plant-based seafood products is rapidly increasing, being driven by macro trends including overfishing, pollution and climate change. With Givaudan’s innovative solutions, you can co-create nutritious, tasty and sustainable alternatives to win in the market.
![Plant-based shrimps](/sites/givaudanweb.int/files/2021-12/GIV_PlantBasedShrimps_300x200.jpg)
Plant-Based Shrimp
Formulated with pea protein, our plant-based shrimp yields an authentic shrimp-like aroma with a clean, marine umami taste reminiscent of a boiled peel-and-eat shrimp.
![Plant-based crab cake](/sites/givaudanweb.int/files/2021-12/GIV_PlantBasedCrabCake_300x200.jpg)
Plant-Based Crab Cake
Utilizing a vegan crab flavor, marine booster and GivaudanFreshness™ lemon, our soy-based crab cake tastes, smells and looks like the real thing.
![Plant-based fish sticks](/sites/givaudanweb.int/files/2021-12/GIV_PlantBasedFishSticks_300x200.jpg)
Plant-Based Fish Sticks
Featuring our vegan fish flavor and marine booster, our fried fish filets deliver the appearance, taste and texture of an authentic fried fish filet. It’s formulated with a soy and wheat protein that has Givaudan’s proprietary masking system to deliver authentic fishy, marine notes.
![Plant-based salmon burgers](/sites/givaudanweb.int/files/2021-12/GIV_PlantBasedSalmonBurger_300x200.jpg)
Plant-Based Salmon Burger
Our soy-based salmon burger uses our natural salmon flavor and marine booster to deliver realistic taste and aroma for your product launch.